HEREFORD FC chairman Jon Hale has stepped down from the board of directors with immediate effect because of a new commercial venture he is launching that would "cause a conflict of interests".

Vice-chairman Chris Williams will now assume the role until the company's annual general meeting in December.

Hale tweeted this following the news. 



The new venture is believed to be a bespoke service of a supporter's first experience at a match, which can be viewed here. 

"On behalf of the club’s supporters, the remaining directors would like to place on record their thanks to Jon for the dedication he has shown to his role as dhairman, and for his huge contribution to the club’s development," reads a club statement.

"Jon and his family will always be guaranteed a warm welcome at the club and everyone at Edgar Street would like to wish them all the very best for the future.

"Fans can rest assured that the focus, aims and ambitions of the club – to gain promotion to the Football League as quickly as possible and to continue to build a sustainable club that sits right at the heart of the local community – remain unchanged, and that the aims also include securing long-term leases on the Edgar Street Stadium, which will enable further investment in its facilities to safeguard the club’s future and ensure the best chance of all our ambitions being realised."