THE Three Counties Show regularly attracts visitors from all around the UK, but this year interest has been coming from a lot further afield, and it's being put down to the power of the web.

Three Counties Agricultural Society revealed that staff working at the box office recently took a booking all the way from Ulaanbaatar City in Mongolia.

Sharon Gilbert, press officer for the society, said: "Internet ticket sales show substantial increases each year, and our website receives around one million hits annually from all over the world.

"It's good to know that people thousands of miles away are reading all about us, but I don't think we've ever had a visitor from this far away before."

Attractions at this year's show, the 50th to be held at Malvern Showground, include a human cannonball, England's rugby captain Phil Vickery and a garden designed by TV presenter Chris Beardshaw, as well as all the usual mix of country pursuits, shopping and entertainment.

The show takes place from June 15-17 and discounted tickets are available up to June 7 by calling 01684 584924 or visiting www.threecounties.co.uk, although you can pay on the day.