Official confirmation has been given that the fashion retail giant, Matalan will be opening a new store in Hereford's Old Market by the end of the year.

Mike Truelove, chief executive of Hereford's Business Improvement District, has officially confirmed that the high street retailer will be joining the Old Market's current selection of stores, and will be taking over the currently vacant downstairs of the old Debenham's building.

The Old Market branch of the department store Debenhams closed its doors for the final time in 2021, following the collapse of the renowned British department store business.

The British fashion and homeware retailer Matalan, is said to be taking over the downstairs retail area. The top floor is currently occupied by offices for Herefordshire-based online fashion retailer MandM Direct.

Mr Truelove confirmed that Matalan would be coming to the Old Market and said they expected the store to be open "in time for Christmas".

"As the Hereford BID we are excited to welcome this major retailer to the city and see this as further evidence that Hereford is an attractive proposition to investors who are increasingly strategic in their long-term plans for the placement of stores. The city continues to pull in regional shoppers and Matalan's move is a strong addition to our vibrant shopping offer". He added.

Matalan is known for providing "affordable fashion and home goods" and as of 2023, had 231 stores around the UK.