HEREFORD FC chairman Chris Ammonds has given his thoughts on the potential challenges the club could face if they changed their name back to Hereford United.

Hereford United Supporters Trust (HUST) members voted 171 in favour, 41 against and 18 abstentions for the club to change their name back to United.

HUST will now call for an Emergency General Meeting when the club’s shareholders will vote on the name change.

Ammonds has given his personal view on the matter and said he had the ‘benefit of some insight into the day-to-day running of the club’.

“Firstly, it does not sit comfortably with me that a decision could be made on a name change when only 171 fans have formally voted in favour through a HUST vote,” said Ammonds.

“The figure of 230 HUST members who took part in the vote is equivalent to less than 10% of our average attendance and I believe that the views of the wider fanbase deserve to be heard. After that, if a majority is in favour of a name change, I think the picture is very different.”

Ammonds added that should a name change be voted through then it ‘would need’ two full seasons to be implemented.

“Any name change would require a huge amount of work and therefore time needs to be put aside to complete this,” added Ammonds.

“The administration work required to rebrand the club would be enormous and commercially we’d need to do things properly in terms of sponsors, contracts/agreements that are in place and planning our future retail strategy.”

Ammonds also believes that during any possible changeover period the name change would ‘significant impact’ on the club’s income with the risk of current club merchandise being left unsold.